Greg Kihlström: King of Agile

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SHOW NOTE.

Greg Kihlström

On this episode, Charlie crowns Greg Kihlström “King of Agile” and with good reason! Greg (founder of The Agile World where he consults, writes and hosts a podcast) has spent the past several years helping companies to incorporate agility into their digital transformation strategies and also advising on customer and employee experience.

He has written several books on how companies can become more agile including: The Agile Workforce (2021), Center of Experience (2020), The Agile Consumer (2019), Digital Delight, 2nd edition (2019), The Agile Brand (2018), Ever Seeking (2018), The Agile Web (2016). 

Greg and Charlie discuss what it means to be agile during and post-pandemic, how companies should navigate bringing employees back to the office in a way that optimizes employee experience, and how the pandemic is forcing companies to innovate in ways they never imagined before the pandemic (and why that’s great but also challenging). 

ABOUT GREG  

Greg is a best selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on customer experience, employee experience, and digital transformation initiatives, both before and after selling his award-winning digital experience agency, Carousel30, in 2017.  He has worked with some of the world’s top brands, including AOL, Choice Hotels, Coca-Cola, Dell, FedEx, GEICO, Marriott, MTV, Starbucks, Toyota and VMware. He currently serves on the University of Richmond’s Customer Experience Advisory Board, was the founding Chair of the American Advertising Federation’s National Innovation Committee, and served on the Virginia Tech Pamplin College of Business Marketing Mentorship Advisory Board.  Greg is Lean Six Sigma Black Belt certified, and holds a certification in Business Agility from ICP-BAF.

Greg’s newest book, The Agile Workforce (2021) explores the current and future state of the workforce and envisions a world where individuals thrive in a new world of work opportunities enabled by technology, decentralization, and a shift in the power dynamics between employers and employees. His previous book, The Center of Experience (2020) talks about how customer and employee experience can be operationalized into a cohesive brand experience.

Greg was named a 2018 50 on Fire winner from DC Inno as one of DC’s trendsetters in Marketing. He is a regular contributing writer to Forbes, and has been featured in publications such as Advertising Age, SmartCEO, Website Magazine, and The Washington Post. He’s participated as a keynote speaker, panelist and moderator at industry events around the world.


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