A New Look at Consumer Vulnerability: The Why, What, How and Where of Adopting a Strengths-Based Approach (hosted by The Center for Behavioral Science and Technology)

All too often, approaches for providing support for consumers experiencing vulnerability apply a deficit-based lens, rather than leveraging the strengths of these consumers. However, scholars and practitioners alike are increasingly shifting their mindsets and practices towards a strengths-based approach.




Join us for an interactive workshop co-hosted by the BEST Centre (QUT), ServCollab and the Australian Association of Social Marketing where our panel of experts will discuss a range of perspectives on adopting a strengths-based approach. The four presentations are:

Why serving all of humanity is needed (Prof. Ray P. Fisk – ServCollab)

What does it mean to change the narrative of consumer vulnerability using a strengths-based lens? (Dr. Rowan Bedggood – Swinburne University of Technology)

How to move from loss to gain framing of social issues: The Women’s Butterfly Project for empowering mature women (Prof. Rebekah Russell-Bennett – BEST, QUT)

Where do human rights fit in strengths-based service design? (Prof. Maria Raciti – University of the Sunshine Coast)

In conjunction with these four presentations, we will be running some interactive mini-activities and highly encourage all who attend to engage with the materials to get the most out of the workshop! Details of the workshop can be found below:

Cost: FREE

Date: Tuesday 13th July (AEST) | Monday 12th July (EDT)

Time: 9.00am – 10.30am (AEST) | 7.00pm – 8.30pm (EDT). Please ensure you have checked your time zone prior to attending.

Location: Online (via Zoom). Zoom details below:

Link: https://qut.zoom.us/j/89028762069?pwd=NVM0YkN2aWNoTm5rejVoWGoyNWNWUT09

Meeting ID: 890 2876 2069

Password: 037351

More information: To find out more information about this event, please click HERE

The event is finished.


Jul 12 2021


7:00 pm - 8:30 pm
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