Book Review & Discussion : The Everything Store
In this event, you’ll learn
What happens when Jeff Bezos forwards an email with just a “?” as a comment
Amazon’s fiercely competitive working motto
How silenced meetings, the two pizza rule and the truth of numbers help Amazon act fast
Which personal projects Bezos has his hands in outside of Amazon
How Amazon’s experimental mindset lead them to now have the NASA and CIA as customers
What grand ideas Bezos has for Amazon’s future
About the Author
Brad Stone is senior executive editor of global technology at Bloomberg News and the author of the New York Times bestseller The Everything Store: Jeff Bezos and the Age of Amazon. He has covered Silicon Valley for more than 15 years and lives in San Francisco.
The book starts with an introduction to Jeff Bezos’s life, how his parents immigrated to the United States, his childhood, the early display of his talent and idiosyncrasies and so on. It goes on to describe his early career and how he thrives at D.E. Shaw, and then learns about the Internet phenomenon, quits his lucrative job to start an online bookstore.
The author interweaves Jeff Bezos’s life with that of Amazon and describes how Bezos’s family believes in his idea, invests a significant amount of money in the start up. The author goes on to describe how Bezos wins the investments of other VCs, overcomes a lot of hurdles, stays lean, keeps the company expenses very low by staying frugal, builds the company around the customer by focusing on customer happiness and to finally sees Amazon through an IPO. The author also talks about Amazon’s survival through the dot com boom and subsequent collapse, how it thrived against all odds, by constantly innovating and pivoting where needed.
The book also describes in detail, Amazon’s spectactular foray into selling other products and services, including the Amazon web services cloud platform, a game changer, that propelled Amazon into the ‘Big 4’ of Apple, Microsoft, Amazon and Facebook.