Martina Lauchengco on How to Rethink Marketing Tech Products

Join us for a coffee chat with Martina Lauchengco, as we discuss her new book, LOVED: How to Rethink Marketing Tech Products



In her new bestseller, “Loved: How To Rethink Marketing for Tech Products,” Martina Lauchengco of Silicon Valley Product Group carries on the series of pivotal technology product management books that has helped thousands of Product professionals focus on what’s important and deliver products with massive impact.

We’ll sit down with Martina for a conversation about how she sees the world’s top technology companies approaching product marketing in ways that deliver value and create passion among their customers.

We’ll talk about

‚Üí How Product Managers, Product Marketers and Sales Teams partner at best in class companies to connect their customers to their products

‚Üí What types of people excel as Product Marketers, and who should think about taking on this role?

‚Üí Discovering and rediscovering “Product/Market Fit”

Plus we’ll take your questions throughout the discussion!

The program begins at 12 PM EST, but you can join as early as 11:30 AM for extra networking if you like!

Once you register, we’ll share details for the Zoom meeting.

The event is finished.


Jun 08 2022


11:30 am - 1:00 pm

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