Mobility as a Service (MaaS)
Is Mobility as a Service a viable solution to provide integrated, sustainable, and multimodal urban transport options for users?
Urban transportation and mobility are central to advancing the Sustainable Development Goals. There have been developments in public transport, ride share, bike share, car share, and e-mobility in Australia and across the world. These initiatives have led to suboptimal solutions and create challenge to provide integrated, sustainable, and multimodal journey for users. Mobility as a Service (MaaS) promises to address these challenges.
Despite the growing policy, market prediction and research interest in MaaS, there are very few successful MaaS business models in the market.
In this panel discussion, RMIT’s Department of Information Systems and Business Analytics and the Global Transport and Logistics Research Group bring together experts from industry, public organisations and researchers to explore:
What MaaS means for Australia and what Australians think about it?
The technology, system, data, and standard challenges to design MaaS.
Policy implications and research puzzles.
Ms Susan Harris, Chief Executive Officer – ITS Australia
With an extensive career in transport strategy, as Chief Executive of ITS Australia Susan is ideally placed at the nexus of technology and transport to translate the benefits to business and the Australian community, supported by strong connections to the international ITS community and the global network of ITS Associations.
Susan is highly regarded for her roles supporting the growth and innovation of our industry across a number of industry advisory groups and as a regular advisor to government and Ministers on transport technology and mobility related issues.
Dr Chinh Ho, Senior Lecturer, Big Data and Spatial Analytics – University of Sydney
Chinh Ho is Senior Lecture in Big Data and Spatial Analytics at The University of Sydney. He has an immense interest in intelligent mobility and has led a few studies, including the Sydney MaaS Trial, investigating MaaS potential for improving customer experience and greening the passenger transport sector.
Mr David Gray, Director Transport and Customer Strategy – Department of Transport
With a background in public sector and corporate strategy in both Australia and the UK, David is currently leading transport strategy for the Victorian Department of Transport. He is calling on his experience in complex systems, outcomes thinking and strategic analysis to help the department continue to deliver to the Victorian community while navigating a future of continued population growth, rapid change and technology uncertainty. David also heads up the department’s research coordination program and is a member of the Executive Board of the Australian Integrated Multi-modal Eco-System in Melbourne.
Dr Sophia Duan, Dr Vince Bruno and Professor Alemayehu Molla, Department of Information Systems and Business Analytics, RMIT University